Google Ads
How does it work?
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Search ads appear at the top or bottom of a Google page in response to a user's search query.
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Display ads are advertisements that appear on websites that have partnered with Google.
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Remarketing ads are advertisements displayed to users who have previously visited your website.
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YouTube ads are video advertisements that show up on YouTube either before or during the playback of a video.
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App Ads - ads that appear in mobile applications.
Cases
Huge Restaurant & Not Only Bar
We undertook the challenge of positioning "Not Only Bar" on social media platforms, asserting its brand identity before its formal inauguration. This case study delineates our systematic approach and its efficacious results.
Truckstaff
Explorer Yacht
How We Work:
Website audit:
We conduct a thorough examination of your website to understand its current status and potential.
Market analysis:
A deep dive into your specific industry and its market dynamics.
Competitor examination:
We assess the strategies and presence of your competitors online.
Target audience segmentation:
Pinpointing and segmenting your target audience for precise targeting.
Page analysis:
Reviewing pages on your website, especially those that ads will direct traffic to.
Account framework design
Structuring your account for optimal performance and clarity.
Keyword research:
Highlighting the semantic core and selecting the right keywords for your campaign.
Campaign setup:
Establishing your campaign within the Google Ads platform.
Objective identification:
Clearly defining what you aim to achieve with the advertising campaign.
Ad creation:
Crafting compelling and clickable ads that resonate with your audience.
Campaign launch:
Initiating the campaign to drive results.
Optimization:
Continuously improving campaign performance through rigorous analysis and adjustments.
Reporting:
Delivering clear and comprehensive reports to keep you informed of progress and results.
Service cost
- Company and website audit.
- Market and competitive analysis.
- Key audience identification.
- Custom advertising strategy.
- Data-driven keyword research.
- Content and messaging framework.
- Ad design with text, images, and videos.
- A/B testing for best-performing ads.
- Placement across Google and partner sites.
- Geographic and demographic targeting.
- Real-time keyword bid adjustments.
- Continuous optimization for best ROI.
- 24/7 campaign monitoring.
- Transparent reporting.
- Strategy reviews based on performance.
Get an audit of your company for free.
